On December 19th, 1969, when three iconic figures of the 20th century converged in snowy Toronto for an extraordinary meeting of minds. John Lennon and Yoko Ono, champions of peace and avant-garde expression, found themselves in conversation with none other than Marshall McLuhan, the renowned Canadian media theorist and author.
Organized by the Canadian Broadcasting Corporation, this inspired pairing brought together Lennon and Ono, fresh from their "War is Over" billboard and poster campaign, with McLuhan, whose groundbreaking works like "Understanding Media" had already left an indelible mark on global intellectual discourse.
In a captivating exchange captured on film, Lennon, Ono, and McLuhan delve into the genesis of their peace-promoting campaign, revealing the creative process behind its inception and the challenges of spreading its message worldwide. From the power of posters as a medium of expression to the complexities of organizing a global initiative, the conversation offers a rare glimpse into the minds of these influential figures.
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